Under Armour Philippines Opens Biggest Store in SM Mall of Asia

Just when we thought it will take a while for companies to recover from the unprecedented effect of the pandemic, global sporting brand Under Armour just opened its biggest store in the Philippines at SM Mall of Asia. Located at the 2nd Level of its South Entertainment Mall, this newest Under Armour Manila store expands to almost 460 sqm space using the Global Brand House City concept, where it houses an extensive product assortment in categories of training, basketball, running, and lifestyle. 


Attended by various sports and online personalities, influencers and media the opening was ushered with amazing deals and treats to guests including discounts and freebies that share smile to hundreds of guests that day.


UA All Out Mile
In celebration of its reopening, Under Armour Philippines and SM Foundation partners to share the gift of giving. For every new sign up to the Under Armour All Out Mile challenge, Under Armour will donate 500 pesos to the Share Shoes project. This initiative will further promote the culture of giving and purposeful sharing of the two companies. 


The UA All Out Mile is open to enthusiasts and challenge-seekers who want to showcase their love for movement, satisfy their curiosities, and challenge their limits through the All-Out Mile. All interested runners and teams will be supported with essential components such as coaching, motivation, and regimens right at their fingertips within 30 days of training in over 14 participating countries. Under Armour has also garnered nearly double its regional reach with the live and virtual events held last year.


In the Philippines, the UA All Our Mile will be open to newbies who wants to reach their maximum potential within the 30-day period of training alongside professional athletes and coaches. This leg of the program has already started last May 1st and will last until May 31st.


Filipinos being naturally competitive will surely find the thrill on this exciting event, which will further bring our their sportsmanship and challenge their endurance and strength. 

Eligibility
The competition period will run from June 1 to 5. To be eligible for submission and grand prizes, participants have to log runs on the MapMyRun app during the competition window period of June 1 to 5.
  • Leaderboards
Participants can view leaderboards by signing up in FitRankings. For result updates, link the UA MapMyRun account with FitRankings. Winners will be announced on June 10.
  • The Prize Categories
Fastest individuals
The top three fastest Male and Female Milers from the participating region (Singapore, Malaysia, Thailand, Australia, New Zealand, the Philippines & Indonesia), will each get a UA gear worth $250 and a prize amounting:
1st place:  $1000
2nd place: $500
3rd place:  $200

Team competition (Most Milers)
The team from the region with the highest number of registered competitors in the All Out Mile event will be granted a sum of $10,000 to be donated to a sports charity of their choice.
  • Perks
By participating, runners will receive a three-month MVP membership to UA’s MapMyRun for free when they use the code: AOM2022. The benefits include exclusive training programs, video tips and tricks, and a run tracker to better navigate and fully prepare for the competition. 


Throughout May, virtual training will be available, and members can visit the Under Armour Brand Houses and join sessions conducted by the Run Crew, where they can test out a training gear essential- the latest UA running shoes. 

The shoes are specifically designed to help athletes unlock their maximum potential through comfortability and performance. Choose among a variety of options to maximize your training and unleash your true power:

Flow Velociti Wind 2 (P8,395) – available in all UA branches & online
  • UA MapMyRun connection feature - track, analyze, and get real-time form coaching.
  • UA HOVR foam - a smooth foam that delivers a resilient and comfortable ride from heel-strike to toe-off.
  • Lightweight engineered space mesh - providing high breathability and pliability while delivering on lockdown containment.
HOVR Machina 3 (P8,395) – launching this month! 
  • A MapMyRun connection feature - track, analyze, and get real-time form coaching.
  • Dual Density UA HOVR foam-mesh Energy Web in the heel and unwrapped in the forefoot - experience more cushioning and get more energy back with every step. 
  • Lightweight floating spacer mesh - eliminates hot spots while optimizing breathability, containment, and heat dispersion.
UA HOVR SONIC 5 (P6,595) -  available in all UA branches & online
A MapMyRun connection feature - track, analyze, and get real-time form coaching
  • UA HOVR foam in the heel with Charged carrier foam - delivers a smooth experience with a resilient ride from the heel to toe-off.
  • Lightweight engineered spacer mesh - delivers on lockdown containment while also providing high breathability and pliability. 
Flow Synchronicity (6,995) – coming soon!
  • 3D Foot Scans - customized last making for a superior fit & feel for her.
  • UA Flow Technology - singular, responsive, and long-lasting technology that eliminates the rubber outsole for a light high traction shoe.
  • Dynamite Containment - knit upper constructed to provide zonal structure and support which also reduces weight and excess layers. 
So, if you are up for a challenge and craving for something new, it's time for you to join the Under Armour All Out Mile international challenge and represent the Philippines in upcoming Global Running Day celebration! You may downalod MapMyRun through Apple App Store, Google Play, or the UA website.



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