Rising Japanese Boy Group ONE OR EIGHT Unveils New Single and Video "365", Marks First Release With Atlantic Music Group

ONE OR EIGHT have released their latest single, “365”, out now. This marks the first release from the eight-member boy group following their recent announcement of a partnership with major record label Atlantic Music Group. Fans across the world have taken to social media to express their excitement for the group’s growth, calling it a source of national pride that they’ve been recognized by a major international label in less than a year since debut.

The new single “365” features acclaimed songwriter Nasri, known for his work with artists like Justin Bieber. Honest and emotional, the track blends a captivating melody with a distinctive, resonant beat as it expresses a heartfelt desire to be by a loved one’s side every day of the year. At its core, “365” is also a tribute to their fans, 1DERZ (fandom name) – a vow to maintain an unbreakable bond that will carry far into the future.

"'365' is ONE OR EIGHT’s first love song, and we wanted to express how it feels when you're thinking about a special someone. The title also represents the length of time of our auditions for WARPs DIG, which was the beginning of our journey to become ONE OR EIGHT. That’s why the number means so much to us. Through the lyrics, we want to express our immense gratitude and love for all of our fans, 1DERZ, who have been rooting for us over the past year and sharing many unforgettable moments with us. To the 1DERZ who have been supporting us from the very beginning, as well as those who have recently discovered us, I hope you'll listen to ‘365’ with someone special! " – REIA of ONE OR EIGHT

"I was so happy to find out that ONE OR EIGHT chose our song 365 that I wrote with my good friend Noah. It’s the perfect song for them and I hope their fans love it as much as we do. I’ve spent some time in Japan with my band “Magic!” Playing shows over the years and now I have new friends in one of my favorite places in the world," – Nasri, Writer of “365” 

"From the moment Mosaic and I produced the instrumental, I knew we had something special. I shared the beat with Nasri, who masterfully brought it to life with the 365 concept. Then ONE OR EIGHT jumped in—an electrifying young group with serious style and swagger—and put their own spin on it, turning it into something truly undeniable. From our hearts to the world... I can’t wait for everyone to hear this banger! " – Noah Barer, Producer of “365”

Accompanying the single release is the romantic music video for “365”, unfolding as a passionate and poignant recollection of every moment within 365 days spent thinking about a loved one and the feelings shared. Set against an emotional backdrop, the video weaves unforgettable memories of love and shared time into a cinematic narrative. The video was directed by Osrin, one of Japan’s leading creative talents and a founding member of the creative label PERIMETRON, who has worked with major artists including King Gnu, millennium parade, Mr. Children, and GLAY.

"While working on the MV for 365, I saw these guys that are jagged, rough-around-the-edges, silly and playful, but sincerely real. I took all of my favorite parts and pieced them together. When I was finished, I had grown to love each of them," Osrin (PERIMETRON) shares on directing the music video.

Following the success of their sold-out SHŪKAI fan meeting tour across five cities in North and South America in April, ONE OR EIGHT is set for upcoming events in Asia in Bangkok (July 26) and Japan (August 24 and 26).

With these events and more on the horizon, ONE OR EIGHT continue to blaze their own trail as a rising global force. Fans across Southeast Asia are invited to witness the SHŪKAI experience up close in Bangkok—the group’s first fan meeting event in the region. Tickets are available here.