bbno$ Muscles Up In New Single And Video "Piccolo"

Multi-platinum and billion streaming global superstar bbno$ (baby no money) gets the summer going with his irresistibly buoyant new single, “piccolo” available on all streaming platforms via the bbno$ label in partnership with AWAL. This is the second release from bbno$’s highly anticipated upcoming project 'bag or die'.

Directed by his long-time collaborator Shiraz, the cinematic official video for "piccolo" sees the hit-maker hitting the gym, dancing in his undies, all while electrifying viewers with his inclusive style and humor. 

Hailed by Rolling Stone as “A Viral Pioneer” and named one of 2020’s “Breakthrough Artists of the Year “, bbno$ is no stranger to producing addictive hooks, having released one of the biggest TikTok tracks of 2019 in ‘Lalala’ with Y2K.  “piccolo’s” release follows fast on the footsteps of last month’s multi-million streaming track, “mathematics”, the first new music for eager fans since the release of his previous mega studio album ‘eat ya veggies’, which has amassed over 1 billion cumulative streams globally since October 2021. The brilliant 12-track album featuring hit singles "edamame" with 88Rising’s Rich Brian, which swept multiple viral charts on Spotify across Asia including Indonesia, Philippines, Singapore, Malaysia, Thailand and Taiwan, "yoga" with Rebecca Black as well as fan favorites  "i remember" and "wussup".

A critically acclaimed songwriter with a knack for infectious melody, bbno$ is also a powerful live performer, he attributes his success to “staying true to himself and making music that makes him happy and spreading positivity through funky and unique beats.”  

bbno$ has become a case study in how to succeed as an independent artist. The sheer success accumulated by the young artist is evidenced by the fact that bbno$’s tracks have now been streamed more than 3 billion times. He has amassed more than 1.6 million TikTok followers, and over 1 million Instagram followers, and his tracks have been used in over 10 million TikTok videos which have been watched a total of 2 billion+ times.

“I would say that I'm pretty stoked on life 24/7,” says bbno$. His baseline enthusiasm spills out into his music, his vibrant music videos, as well as his growing online identity as a gamer under the moniker bbnogames. His raps place an emphasis on creative melodies, humor, and mischievous wordplay, and philosophy of avoiding overthinking at all costs allows his true personality to shine through. bbno$ is a renaissance man in the age of the internet, and his career, a story of both virality and sheer persistence, is just getting started.

bbno$ has built a significant fanbase in Asia, with his Top 10 Streaming markets worldwide including Indonesia, India and Malaysia.