Allianz PNB Life won
CSR Initiative of the Year for Ride Safe, its bike adoption and safety campaign, at the Insurance Asia Awards 2021.
Since 2016, the Insurance Asia Awards has gathered and recognized 130 outstanding insurance firms from 24
countries across Asia. It is hosted by Insurance Asia, a biannual publication
for insurance companies, investors, professionals, and policymakers in the
region. 
“It is truly an honor
to be chosen for best CSR Initiative among other top insurers in the
country-level category,” said Allianz PNB Life CEO Alexander Grenz. “With the
industry hard-pressed by the pandemic, and the remarkable initiatives fellow
companies have also come up with in response, this is a win not just for
Allianz PNB Life but the ones we truly want to champion: Filipino
cyclists.”
The winning campaign,
Ride Safe, comes at a time when rising COVID-19 cases and tighter quarantine
restrictions have hampered public transportation for most Filipinos. With cycling now on the rise as an alternative mode of transport and source of
livelihood, Allianz PNB Life has been helping create safer, more bike-friendly
cities in Metro Manila over the past year.
Allianz PNB Life
proactively partnered with local government units (LGUs) and organizations
through Ride Safe to promote cycling in line with their global sustainability
thrust as well as healthy-lifestyle advocacy. The campaign ran a series of cyclists’ education and community engagement initiatives online, while also advocating for
much-needed infrastructure on-ground.
In November 2020, it
partnered with San Juan to launch the country’s first solar-powered bike pit
stop together with new bollards and signs for the
city’s bike lanes. Recently, Allianz PNB Life built themed bike racks and art installations in four of Manila’s historical locations.
“An effective
follow-through is important to any cause-driven initiative. Working with
policymakers and advocates is a good way to ensure our initiatives are
well-grounded and properly accounted for,” Grenz said.
“We are as much
excited with our future projects as we are in tracking the progress of our
current ones,” he added. “This award is a reminder for Allianz PNB Life to keep
pushing Ride Safe so that Filipinos could live healthier lives in sustainable
cities.”
Post a Comment