Share the Colors of Life Photo Contest

Filipino are considered one of the world's most colorful and happiest people in the world, and in line with this, on its 10th year celebration, Electrolux opens a photo contest that will make Filipino families shine brighter and more colorful - the Colors of Life Photo Contest.

Your family is with you for every challenge and tribulation, and every success and celebration. And this year, Electrolux takes lead in inspiring the world by sharing life’s colorful moments with your family in the Electrolux Family Style Shots Photo Contest.

To join, just visit the Colors of Life Electrolux Photo Contest tab of the Little White Book Facebook page and read the mechanics. Then, go to to upload your most stylish family (featuring at least 1 parent and 1 child) photo.  Fill in all required information (name, address, mobile number, email address). The submitted photo should at least contain 1 parent and 1 child; Only the immediate family (mother, father, siblings and may extend to grandparents) of the entrant can be featured in the submitted photo entry

Don't forget to answer the question “Why is your family the Most Stylish Family?” (Answer preferably in 500 characters or less) before submitting your entries. The 20 best photos will be chosen on August 27, 2012 and they will be uploaded into Little White Book Facebook page for public voting. The results of the online poll will be taken into consideration during the selection of the winner.

The criteria for the choosing the final 20 entries will be 25% Concept of Warmth and Happiness, 25% Creativity, 25% Fashion Styling and 25% Originality.

Participants may submit as many photo entries as they want, but may only win once.

Voting on the Little White Book Facebook page will be from September 1, 2012 to September 23, 2012. The number of likes will be counted to represent the Popularity portion of the judging criteria.

Before any Facebook user may click “Like” on the images, they must go to the Facebook Fan Page ( The Little White Book ) and click the Like button of the Fan page. Users may only click like once per Facebook account and will be counted as one vote. And only votes within the Little White Book Facebook Fan Page folder titled Colors of Life Photo Contest will be valid.

Judging of entries will happen on September 7, 2012 from 10:00 a.m. to 11:00 a.m. at the Electrolux main office. The selection of the 3 best photos will be judged by 40% on Styling/ Fashion Aesthetics (Combination of Clothes and Accessory; Visual Appeal), 35% on Photo Quality (Composition and Creativity of the Photo Shoot), 15% on Caption (writing style and originality) and 10% on Popularity.

The top three photos will win exciting Electrolux appliances, including an Electrolux Front Load Washing Machine worth P34,900 as the top prize! First Runner Up will take home an Electrolux EWT704 T-Drive Top Load Washer, while Second Runner Up will take home Electrolux Z2100 Listo Vacuum Cleaner.

In addition, the featured family members of the top three photos will be invited to participate in the Colors of Life Fashion Show scheduled on October 2012.

To know the full mechanics of the Family Style Shots Photo Contest and details of the clothes donation, check out Electrolux’s Facebook Page at

So, if you think your family has a great sense of style, this might be your chance to shed some colors to others to live a happy and colorful life!

1 comment

Unknown said...

Sounds interesting :) I'll forward your article to my hubby :)