Leading superapp Grab Philippines officially
launches its Green Programme, deepening its commitment to environmental
sustainability. The initiative introduces a new toggle-on feature across Grab’s
on-demand mobility and delivery services, allowing users to actively
participate in environmental conservation efforts with strategic program
partners Fostering Education & Environment for Development, Inc. (“FEED”),
EcoMatcher Ltd, and the Keo Seima Wildlife Sanctuary Project.
Through the Green Programme, Grab users have
the opportunity to contribute to environmental conservation with each ride or
delivery. For every GrabCar or GrabTaxi ride, users can donate PHP 2.00, while
every GrabFood or GrabMart delivery allows for a contribution of PHP 1.00.
A key initiative of the program is a
mangrove-planting project in Dulao Village, La Union. This effort involves
collaboration with local residents and farming community; and is supported by
Ecomatcher and FEED – a Philippine-based NGO focusing on sustainable education
and tree planting, aiming to restore, preserve, and protect biodiversity across
the country.
Grab users can tap on "Account" and
select "Support the Environment" to opt in or out of the Green
Programme with a simple toggle. This user-friendly option is also available
before confirming any food or grocery delivery.
Passengers of Grab mobility services can also
easily access the Green Programme Toggle in the three-dot overflow menu of
their booking screen. Users can choose to opt out of the program anytime.
“In line with our ongoing commitment towards
nation-building, Grab is focused on leveraging its tech and platform to
cultivate a deep sense of sustainability and care for the environment across
communities here in the Philippines,” said
Greg Camacho, Director for Strategy at Grab Philippines. “We are thankful
for the outpouring support of our kababayans on the launch of this program, and
we will continuously innovate and explore new pathways to make our services
greener and reduce our carbon footprint, nurturing a sustainable future for
every rider, driver, passenger, and consumer in the Grab superapp community.”
Regionally, the Green Programme also supports
the Keo Seima Wildlife Sanctuary project, which meets the internationally
recognized Verified Carbon Standard (VCS) and Climate, Community &
Biodiversity (CCB) standards. This initiative helps protect and restore nearly
300,000 hectares of natural ecosystems while safeguarding 75 threatened
species.
The Green Programme is the latest addition to
Grab's comprehensive sustainability initiatives. These efforts include allowing
customers to opt out of receiving cutlery in food deliveries to minimize
plastic waste and a regional collaboration with BYD to provide electric
vehicles to Grab’s driver-partners throughout Southeast Asia. Additionally,
Grab has teamed up with Starbucks for the FoodShare Program, leveraging its
delivery network to distribute unsold food from Starbucks locations to local
nonprofits such as the Philippine Food Bank Foundation, in a bid to tackle food
insecurity in the country.
With the launch of the Green Programme, Grab
continues to lead the way in promoting sustainable urban mobility, and food and
grocery delivery, empowering users to make eco-conscious choices.
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