Many Filipino
creators have found entrepreneurial success through TikTok Shop's Affiliate
Program. With their innovative content and engaging personalities, they not
only entertain but also provide growth opportunities both for creators and
sellers on the platform. During the
recently held Idol Night, TikTok Shop recognized the country's top creator
affiliates: Scentsations Collections PH (scentsations2.0)
Meet Cyrene
Pacana, a beauty enthusiast and full-time content creator who kicked off her
adventure by going live on TikTok Shop. Back in June 2023, she unveiled her
brand, Scentsations Collections PH, showcasing unique scents and perfumes
straight out of Cebu. Thanks to her hustle, the brand clocked in an impressive
average of PHP 100,000 in monthly sales, streaming 7 times a week for 16 hours
each stream. “TikTok
offers this unique feature called Shoppertainment, which makes the platform
engaging to its users. Besides TikTok's current popularity, it also serves as
an excellent marketing platform to grow the business since it has a wider
audience reach compared to other platforms,” Cyrene expressed. Cyrene’s
transition from a full-time employee to a successful affiliate creator and
seller is a testament to the growth opportunities offered by the TikTok
Affiliate Program. “As I got
introduced to the TikTok Affiliate program, I experienced financial freedom. It
was a game changer since the transition from being a full-time company worker
to being a full-time content creator and seller on TikTok was a roller coaster
ride. For aspiring entrepreneurs out there who dream of success, perseverance
and continuity are key. Just continue what you are doing, and everything will
be all worth it in the end,” she added. Love, Chanelle (shoplovechanelle)
Meet Chanelle
Fajardo, the ultimate multitasker - a young go-getter and content maestro with
a whopping 300,000 TikTok followers! She's not just a social media star but
also the brains behind Love, Chanelle, her sparkly jewelry brand that took off
in 2021. Chanelle
achieved her life goals through the live selling feature on TikTok Shop in the
1st and 2nd quarter of 2023, along with participating in the TikTok Affiliate
program. “Being a
TikTok affiliate creator changed my life in a way I couldn’t imagine. In fact,
I finally started my house construction at the age of 23, thanks to the
earrings I’ve obtained on TikTok Shop. I will be forever grateful to this
platform for giving me endless opportunities,” Chanelle shared. “TikTok made
my life easier as an entrepreneur and content creator. This platform provided
me with multiple ways to connect with my followers and potential clients in the
best way possible. It’s an all in one platform where you can sell and interact
with your clients, making it more convenient for us entrepreneurs. Also, I love
how systematic everything is on TikTok!” she added. Bugoy Cariño (iambugoycarino03)
Local celeb
turned content creator, Bugoy Cariño, achieved his creator goals on TikTok by
nailing his promotional content through the TikTok Affiliate program. With his
bi-monthly streams clocking in at an impressive 4 to 5 hours, Bugoy worked his
magic, boosting sales and leading epic brand partnerships. “When I
entered the TikTok Affiliate program, it helped me gain more income
opportunities, given the seasonality of showbiz projects. I take time to study
and learn about brands and products I feature, so I can share my personal
experiences using them. The program also helped me to be more authentic with my
content, which helps me and the brands I collaborate with to earn more as my
followers can resonate easily with products I promote,” Bugoy shared. These
affiliate creators are not just riding the wave of TikTok's popularity; they
are shaping its future, one creative video at a time. These
creators' compelling narratives demonstrate the growth opportunities for
creators under the TikTok Affiliate program, leading to more brand partnerships
and earning opportunities for both creators and brands, while highlighting the
program’s goal to foster an environment of innovation and creativity with
mutual benefits for all involved.
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