Jemay Santiago Releases Debut Single “May Iba Na Ba”
Sony Music Entertainment has recently signed Filipino newcomer Jemay Santiago,
whose hypnotic persona and sultry singing style serve as a great addition to
the label’s diverse pool of talented music acts.
According to Jemay, working with the international record label
is a dream come true, and inspires her to explore her artistry without
hesitation.
“Music is my passion, and I’ve always wanted this dream,” said
Jemay. “It’s an opportunity I would never skip. I personally and confidently
believe that this record label will handle me conscientiously.”
Favoring an expressive but understated approach to contemporary
pop and R&B, the rising act marks a new chapter in her career with the
release of “May Iba Na Ba,” her official debut single.
A sensuous slow jam that glides atop butter-smooth production
and trap beats, “May Iba Na Ba” reflects on a rollercoaster of doubt and
insecurities, while navigating a romantic relationship that is headed towards
going astray.
“The song talks about my feelings, thoughts, and emotions during
a pre-breakup with my previous relationship,” Jemay explains. “At some point,
it made me question my worth of being loved. May IBa Na Ba sums up that bleak phase in my life. I want to
capture its essence and rawness through music.”
Penned by the rising soloist herself and produced, mixed, and mastered
by frequent collaborator Gussy Sauce, “May IBa Na Ba” skirts on the periphery
of bedroom pop and R&B with a more daring approach to sonic direction while
remaining true to her core as an artist.
“We explored and went outside our boxes so we could do better
music together,” the teen rookie shares. “We were able to achieve that in the
name of art and music, as we want to break barriers between local and
international music and influences while bringing our own spin to it.”
“May IBa Na Ba” will be part of Jemay’s tentatively titled debut
album, PAHINGA, and will
be accompanied by a music video to be released soon.
The song is out now on all digital
music platforms worldwide via Sony Music Entertainment. Listen here.
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