SM Supermalls, SM Cares Recognized for Programs on Inclusion, Sustainability, and Employee Experience
From encouraging mall-goers to adopt more sustainable ways to dispose
of their solid waste, to promoting emergency and disaster preparedness that is
inclusive of persons with disabilities and the elderly, to employee engagement
efforts that ensure a happy and productive workforce, SM Supermalls and its
corporate social responsibility arm SM Cares are known for their advocacies
that continuously leave a positive impact on communities and the environment.
In recognition of their unwavering commitment to these advocacies, SM
Supermalls and SM Cares took home a total of three awards at the recently
concluded “Gabi ng Parangal” of the 58th Anvil Awards, organized by the Public
Relations Society of the Philippines last March 8 at the Manila Marriott Hotel
in Pasay City.
SM Cares took home a Silver Anvil award for its efforts to help
address solid waste pollution in the country through its Trash-to-Cash and
Plastic Waste Collection initiatives, which are part of its Environmental
Programs on Solid Waste Management.
By the end of the eligibility period, SM Cares successfully
collected a total of 1,247 tons of solid waste, and has helped many SM
mall-goers develop the habit of disposing of their solid waste properly.
SM Cares also took home a SIlver Anvil award for the 2022 iteration
of its "Emergency Preparedness Forum," an event designed to provide
emergency preparedness training that is tailored to the unique needs of PWDs
and senior citizens.
Held from July 13 to August 3, 2022 in four of the most
disaster-prone cities in the country--Baguio City, Quezon City, Legazpi City,
and Cebu City--the forum was able to help more than 1,900 participants become
better equipped to keep themselves safe during disasters.
Meanwhile, SM Supermalls won a Silver Anvil award for its initiative
SM LIFE, which aims to promote purpose, performance, and passion and help
employees adapt and grow to the evolving needs of the business, and to stay
happy, resilient, and productive at work.
Through the initiative, SM Supermalls was able to retain 93 percent
of its high-potential talents, and saw an average of 98 percent in terms of
training coverage, with participation in engagement programs at 100 percent,
among other positive results. The company also recovered and sustained its mall
revenue, foot traffic, and occupancy through 2021 and 2022.
SM Cares is the corporate social responsibility arm of SM
Supermalls, supporting initiatives focused on communities and the environment.
Aside from the program on PWDs, its advocacies include Programs for the
Environment, Women & Breastfeeding Mothers, Children & Youth, Senior
Citizens, and the SM Bike-friendly initiative.
To learn more about these programs, visit www.smsupermalls.com/smcares.
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