Amidst
the continuous growth of digitalization in the country, we are still facing that
lingering threat of financial illiteracy to many adult Filipinos causing an
alarm to many institutions in the country. This is despite the growing popularity
of social media as well as online commerce, bank and entertainment.
In
the recent global study published by S&P Global, the Philippines is at the
bottom 30 of 144 countries surveyed on financial literacy. This is equivalent to
only 25% of adult Filipinos who are knowledgeable on basic financial concepts
according to The World Bank.
These
alarming issues pushed Home Credit, a leading consumer finance company, to
reach the Philippines and provide not just unique products and services that
can support lives, but also learning and technology that can empower Filipinos
in the future.
“Our goal of a
financially empowered Philippines comes true every year, one customer at a
time. In our 10 years of service in the country, we aim to empower 10 million
customers within 2023 and continue to serve more Filipinos in the years to
come. More than delivering innovative and accessible financial services, we
celebrate the relationships we have built with our stakeholders and customers
over the past decade, and this we choose to continue above and beyond,” shared David Minol, Chief Executive Officer of Home Credit
Philippines.
A Decade of Excellence
Since
2013, Home Credit remains the country’s leading consumer finance company,
growing its local roots and developing a much deeper understanding of the local
market. The company has seen the need to expand its lifestyle offerings and
finance solutions to better support the ever-evolving needs and demand of
Filipinos in this new generation.
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| Petr Lukosz,Home Credit Philippines' Chief CRM Officer |
With
10 million Filipino customers served over the years, Home Credit has expanded
to a robust 15,000 partner stores across 75 provinces in the country and has
aggressively grown its online presence through its My Home Credit App. It also
forged partnerships with the country’s biggest brands and retailers, building a
wide selection of lifestyle commodities ranging from gadgets and smartphones,
appliances and furniture, to bicycles and motorcycle accessories, sports
equipment, and many more.
From product loans to cash
loan, Home Credit was able to help more Filipinos to be financially
capable, and has disbursed over 1.8 million Cash Loans to its customers, in which
90% of the contracts were signed digitally and 20% of the applications were
processed through the My Home Credit App.
According to Petr Lukosz, HCP Chief CRM Officer, “Home Credit
boasts of having the fastest cash loan approval and disbursement in 1 minute –
the best in the market. Customers can enjoy the flexibility of the Cash Loan
offers ranging from Php3,000 to Php150,000 and repayment terms from six to 48
months.”
A Decade of Commitment
In
its 10 years of operation in the Philippines, Home
Credit was able to establish a strong bond with its Filipino customers advocating
financial literacy, which aligns with Home Credit’s thrust of championing
environmental, social and governance (ESG).
 |
| Ms. Sheila Paul, Home Credit Philippines' Chief Marketing Officer |
In a press interview, which was held at Seda Hotel in BGC,
Taguig last March 14, Home Credit Philippines Chief Marketing Officer Ms. Sheila Paul mentioned: “Home
Credit has been at the forefront of promoting financial literacy and education
in the Philippines since 2013. Through our financial literacy initiatives, we were
able to reach 20 million Filipinos last year and we aim to further expand our
horizons towards a sustainable and financially resilient future.”
Last
year, Home Credit’s flagship financial literacy program Wais sa Home reached more than 20
million Filipinos across the country and has driven onsite financial literacy
programs in various communities in the Philippines, particularly in Iloilo, Pampanga,
Guimaras, Capiz, Antique, and Aklan.
This
year, HCP is committed to expand its program to further key areas in the
Philippines, which will further broaden Filipinos knowledge on financial
stability, along with the goal of partnering with more public and private intuitions,
including schools, to strengthen its campaign.
Home Credit believes that availing of its financing products is
not the end of the customers’ journey but only the start of it. The company
wants to further build meaningful relationships with its customers and be their
ally in advocating proactive measures to keep themselves and their families
safe and protected.
 |
| Zdenek Jankovsky,Home Credit Philippines' Executive Director and Treasurer |
“We
at Home Credit do not stop in providing the best service to our customers after
their purchase. We make sure that we are there in every step of the way by providing
them the full care that they deserve. Through our protection products, Home
Credit aims to be our customers’ ally in building a safe and well-protected
life,” added Zdenek Jankovsky, Executive Director and Treasurer of Home Credit
Philippines.
Anything, Anytime,
Anywhere
As Home Credit Philippines celebrates its 10th year, the
company is set to offer more products and solution to its Filipino customer. Guided
by best practices in the industry, customers can now expect more options to protect
themselves from any financial danger. These protection packages include Device
Protection which can be upgraded with an extended warranty for accidental
damage protection; Extra Care for flexibility in managing payments; Home
Content to protect and cover home belongings from any unfortunate
incidents; and an innovative Personal Payment Protection that offers
unlimited telemedicine service, death and accident coverage, and medical
reimbursement.
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From left to right: David Minol, Chief Executive Officer; Petr Lukosz, Chief CRM Officer; Shiela Paul, Chief Marketing Officer; Puneet Suneja, Chief Sales Officer; and Zdenek Jankovsky, Executive Director & Treasurer
|
“More than just being a consumer finance provider, Home Credit
has evolved to be the lifestyle partner of every Filipino. With the
ever-changing market landscape and demand of consumers, the company continues
to expand its services to different segments and offer a wide range of
lifestyle commodities. As we gear towards our 10th year of service, Filipino
customers can only expect the best from our growing range of products that will
be made more available and accessible to them,” shared Puneet Suneja, Chief
Sales Officer.
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| Puneet Suneja, Home Credit Philippines' Chief Sales Officer |
Home Credit Philippines, as the market leader in the consumer
finance sector, not only finds strength in numbers but in the strong
connections it has made among stakeholders and consumers alike. In its 10th
year in the Philippines, the company seeks to become a standard in the consumer
finance industry with its commitment to innovation, customer satisfaction, and
financial inclusion.
Home
Credit Philippines is a financing company duly licensed and supervised by the Securities
and Exchange Commission (SEC) and by the Bangko Sentral ng Pilipinas (BSP). To know more about the latest updates from the
company, visit its official website www.homecredit.ph. You may also follow
its official Facebook, Instagram, and TikTok accounts.
Customers are also encouraged to download the My Home Credit App on Google Play to
learn more about the latest promos and see what’s new in the Marketplace.
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