Fresh from
its much-hyped launch last November, Vista Land’s new affordable housing brand,
Asterra, is springing yet another surprise on the Philippine real estate market:
the roll-out of its horizontal housing business.
 |
| Vista
Land’s new affordable housing brand, Asterra, is rolling out its horizontal
housing business. |
 |
Vista
Land announced that Asterra is set to open sixteen new projects in various
municipalities in the country. |
Soon after, Vista
Land announced that Asterra is set to open sixteen new projects in various municipalities in the
country. In its 2023 agenda are both condo developments and the rollout
of Asterra’s horizontal housing for property seekers seeking the more laidback neighborhoods
of the suburbs. In the Philippines, the suburbs refer to towns and cities just outside
the metropolis, whose proximity to the country’s finance and business centers
defines them as “economically progressive.”
 |
Asterra promises this fast-growing housing market new and refreshing house model designs. |
Asterra
promises this fast-growing housing market new and refreshing house model designs
that will feature Vista Land’s trademark balance of form and function. Modern
aesthetics, superior quality construction, ample living spaces, and
family-friendly amenities will also ensure that Asterra’s horizontal projects shall
serve as a literal and figurative breath of fresh air for aspiring homeowners.
 |
Asterra was initially envisioned to provide affordable urban living in the suburbs through residential mid-rise buildings. |
To date, Asterra
has properties in the Greater Manila Area’s real estate hotspots such as Cavite
and Laguna. New developments will likewise rise in myriad other locations that include
Pampanga, Iloilo, Cagayan de Oro, and Butuan.
 | Asterra has properties in the Greater Manila Area’s real estate hotspots such as Cavite and Laguna. |
 |
In Asterra’s
2023 agenda are both condo developments and the rollout of their horizontal
housing. |
Estrellita
S. Tan, Asterra’s COO, says that their choices
of housing sites reflect the company’s greater vision—one that offers more than
just affordable living spaces for every homeowner. “We want Filipinos to grow and
prosper while remaining rooted in their sense of community. I think we enable
this by providing homes that support our residents’ family and professional lives,
social and personal relationships.”
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