Shopee Welcomes the “Ber” Months with Jose Mari Chan in Time for the 9.9 Super Shopping Day

Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, starts their countdown to their annual signature shopping event, the 9.9 Super Shopping Day, with the return of Brand Ambassador Jose Mari Chan. 

Jose Mari Chan’s return is part of Shopee’s hyper-localized approach to strengthen its engagement with Filipinos. Chan’s capability to connect with the people resonates closely with Shopee’s vision in bridging and uniting the community especially during this pandemic. As Shopee’s brand ambassador, Jose Mari Chan will work on a wide range of initiatives for the 9.9 Super Shopping Day, aimed at providing users an engaging, uplifting, and high-quality shopping experience as e-commerce continues to gain greater significance in people's lives.

Martin Yu, Associate Director, Shopee Philippines, said, “Jose Mari Chan has remained a beloved icon and face of the Philippines’ Christmas holiday throughout the years, and is a well-loved figure who brings out togetherness amongst the Filipino community. We hope that the 9.9 Super Shopping Day will foster a deeper sense of community with our sellers, brands, and users as we provide them the best shopping experience.”


Jose Mari Chan will appear on various Shopee initiatives which includes the TikTok-inspired 9.9 Super Shopping Day TV commercial and other numerous 9.9 engagements across social media. Users can watch out for:


      Exclusive Shopee and Jose Mari Chan themed Zoom backgrounds available for download on Shopee’s Facebook.

      JMC Mini games on Facebook and Instagram for the chance to win Shopee vouchers

      Highly engaging and entertaining JMC tweets on Shopee’s Twitter.

      JMC’s official TikTok account (@MrJoseMariChan) where users can get an exclusive look at his mini vlogs, dance videos of him doing the “Whoa,” and many more!

Show Off Your Dance Moves With JMC for the #Shopee99SuperDanceChallenge

From September 1 to 15, Shopee will hold the Shopee 9.9 Super Dance Challenge where participants must submit a video of them recreating the 9.9 Jose Mari Chan’s TV commercial to get a chance to win ₱99,000.


Users can upload their submissions to this link:

Things to Look Forward on 9.9 Super Shopping Day:

Shopee users can countdown to 9.9 Super Shopping Day from September 1 to September 8. Here are some super themed days with 24 hours of limited deals to look forward to:


      Super Free Shipping Day happening today, September 1, with free shipping on special shops with up to 20% cashback with no minimum spend.

      Super Flash Sale Day happening on September 2 with free shipping on flash deals as low as P99 happening 12 times that day.

      Super Games Day happening on September 7 with an upgraded coin pool worth P1,000,000 for all Shopee Games!

      Super Vouchers Day happening on September 8 with over P9,900 worth of vouchers to be given away.


On September 9, users can look forward to a star-studded 9.9 TV special featuring leading celebrities like Shopee Brand Ambassador Jose Mari Chan, Catriona Grey, Ai-Ai delas Alas and a massive 24 hours of super shopping deals. Here are some key highlights:

      Join in the fun with Shopee’s 9.9 Super Shopping Day TV Special:  Shopee users can tune in to GMA News TV and Shopee Live on September 9 at 8:30pm and get the chance to win up to Php4.7 million pesos worth of prizes, including a brand new Lumina house and lot.  Viewers can also anticipate numerous performances from top celebrities like Rhian Ramos, Gabbi Garcia, Lani Misalucha, Christian Bautista, Marcelito Pomoy, Rayver Cruz, and many more.

      Exciting 9.9 Shopee Games

      Shopee Shake:  Users can tune in at 8:45 PM and 10:00 PM for the Shopee Shake session and win exciting prizes such as a ₱250,000 cash prize, and a ₱1M cash prize and a house and lot from Lumina Homes.

      Shopee Catch: Lucky players can grab up to ₱500,000 worth of prizes.

      Shopee Quiz: The winners can win up to ₱350,000 worth of prizes.

      Flash Deals 23x A Day: Shoppers can grab amazing deals and discounts on leading brands such as Unilever and L’Oreal.

      ₱9 Deals: Thousands of products will be up for grabs for ₱9.

      Exclusive promos from leading brands: Users can also enjoy exclusive offers and discounts of up to 50% off on leading brands such as Globe Telecom, Havaianas, Huggies, Nestle, P&G Beauty + Olay, Maybelline, Unilever Home and Food, Xiaomi Poco Phone Exclusive, and Lactum Enfagrow.


Find out more about Shopee 9.9 Super Shopping Day Sale at


Download the Shopee app for free via the App Store or Google Play.

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