Pizza Hut Opens Biggest Store in the Philippine at SM Mall of Asia

Pizza Hut unveils its flagship store at SM Mall of Asia with a new concept of dining on August 15. The momentous event is graced by the reigning Bb. Pilipinas winners led by Bb. Pilipinas-Universe Rachel Peters, their Brand Ambassador, and top executives of Pizza Hut.

One day in 1958, two enterprising college students, Frank and Dan Carney, borrowed $600 from their mother and opened a small pizza restaurant in their hometown in Wichita, Kansas. Who would have thought that that meager amount would result into great success?

From its modest beginnings in 1958, Pizza Hut has grown to become the world’s largest pizza chain with more than 15, 600 restaurants in 90 countries making it the most popular pizza brand in the world.

In the Philippines, Pizza Hut started in 1984. It is now the country’s most popular pizza chain serving Metro Manila and surrounding provinces, as well as Visayas and Mindanao with its Dine-In Restaurants, Delivery Units, and Express Counters. At Pizza Hut, pizza lovers are guaranteed not only of the best-tasting pizza, pasta, and chicken wings but of excellent, customer-oriented service and that feeling of being in your own happy place with friends and family. How can competition ever hope to top that?

Right from the start, Pizza Hut has always been known for its penchant for keeping up with the times. For its newly renovated store at SM Mall of Asia, the famed pizza chain is doing away with the rather formal dining experience of yore and switching to an all-new concept of fast casual dining that is easy to access and avail of. “What we are offering in our new flagship store at SM Mall of Asia is a more immediate and less tedious dining concept,” says Lorent Adrias, Chief Marketing Officer of Philippine Pizza Inc.

“The move to renovate and make the store in SM Mall of Asia bigger, better, and a venue to experience the total pizza experience is also made possible by Pizza Hut’s strong partnership with SM Prime Holdings, Inc., SM’s mall subsidiary,” adds Adrias.   

A fast casual dine in store heightens the whole pizza experience with faster ordering and serving services which also means comfort and convenience for its customers. The new Pizza Hut SM MOA also offers new services like a coffee and dessert bar to satisfy dessert cravings and a unique merchandising area where Philippine fans can purchase limited edition shirts and caps.

The new store can hold as much as 175 people at the same time and features a show kitchen where customers get a first-hand look at how their well-loved pizzas are prepared. Pizza Hut pizzas are guaranteed made fresh every day.

The new store located at Level 1 Main Mall Entrance also comes with an all-new look --- inviting, comforting, never intimidating. It should appeal to millennials, aside from the already strong market composed of families, friends, and officemates.

Pizza Hut SM Mall of Asia captures the new brand essence of Pizza Hut which is doing everything that we do For the Love of Pizza.

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