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May 26, 2010

Make Your Adobo, Kaldereta or Menudo Stands Out and Win a Kitchen Showcase!

SM Hypermarket together with their sponsors proudly presents Super Chefs 2010!

If you think that your adobo, kaldereta or menudo is way more delicious than anybody else’s, well, I guess this is your time to shine and take home the title of SM Hypermarket’s Super Chef 2010.


Open to all housewives, carinderia owners, culinary school students, professional chefs and all cooking enthusiasts, get a chance to take home a kitchen showcase worth Php100,000 and go on a 4-day all-expense-paid trip to Singapore for a culinary training. Runner-ups will also win a Php50,000, Php25,000, Php15,000 or Php10,000 SM Gift certificates.

Okay, so here’s what you’ve got to do.

First, just present a Php1,000 single or accumulated purchase from SM Hypermarket, inclusive of at least one product from the following sponsors:


 That’s too easy, right? SM Hypermarket is literally everywhere! Plus, these products are the common brands that we pull off the rack.

This contest is composed of 3 stages: audition, elimination and finals.

To audition, you need to create your own version of Adobo, Kaldereta or Menudo and submit the finished product with proof of purchase at the appointed SM Hypermarket branch.

For your ADOBO:
June 15 - SM Hypermarket Centris Station and SM Hypermarket Valenzuela,
June 18 - SM Hypermarket Marilao Molino, SM Hypermarket Sucat and SM Hypermarket SM Mall of Asia.

For your KALDERETA:
June 16 – SM Hypermarket Bicutan, SM Hypermarket Pasig and SM Hypermarket Clark.
June 19 - SM Hypermarket Novaliches and SM Hypermarket Mandaluyong.
June 30 - SM Hypermarket Makati and SM Hypermarket North Harbour.

And for your MENUDO:
June 17 - SM Hypermarket North EDSA, SM Hypermarket Las Pinas and SM Hypermarket Taytay
June 23 - SM Hypermarket Muntinlupa, SM Hypermarket Rosales and SM Hypermarket Baliwag
June 25 -  SM Hypermarket Fairview

You may submit as many dishes as you can do and join in any branch. Submissions will be accepted from 2 pm to 4 pm.

Judges will choose three (3) winners from each branch (or 60 winners in total) to qualify for the next round.

For the Elimination Round, the 60 winners will be clustered into 3 branch locations and will be competing in a LIVE COOK-OFF at SM Hypermarket. They will be given 45 minutes and a Php250.00 budget to shop for ingredients and prepares a dish using a secret ingredient which will be revealed on contest day. From these 60 contestants, only 4 winners per branch (or 12 contestants in total) will qualify to the Finals. Just like Iron Chef, right? Exciting!

For the Finale, contestants will be grouped into teams of three. They will go through four rounds, each preparing “themed” dishes good for six persons. Themes will be revealed on contest date. From there, contestants will be eliminated as each round progresses until only two (2) are left. They will then face off for the grand prize. Kinda American Idol way but cooking! Fun!

The Finals will be aired over the Asian Food Channel (AFC) and will be hosted by Chef Tristan Encarnacion.


Really, really exciting, huh? I told my mom to join since I think that her adobo is way soooo good and can qualify her, but the problem is, she’s waaaaaaay too camera shy. Lols. So I guess, I’ll just watch and learn from then competing contestants then, eh.

This contest will run from May to July 2010. For more details, kindly visit any SM Hypermarket branch or log on to www.smhypermarket.com or follow the SM Hypermarket Super Chefs’ Facebook account.

See you at SM Hypermarket!

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