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May 26, 2017

Doña Elena Olive Oil brings Philippine airing of US Master Chef Season 8 on Star World

Chefs, home cooks, and foodies now have something more to look forward to as the all-new season of US Master Chef surprises viewers with a feast of flavors that are both inspiring and entertaining.


Over the course of its newest season that premieres on June 8 at 8 PM on Star World, US Master Chef Season 8 promises to showcase hilariously yummy dishes, and a mix of new breed of personalities who can potentially change the culinary scene, one recipe at a time. To intensify the excitement, James Beard award winner and Mexican-American Chef Aaron Sanchez joins acclaimed pastry chef Christina Tosi, and main host and celebrity-chef Gordon Ramsay as judges. 

May 23, 2017

Toby’s Sports Launches “We Got This” Campaign and E-commerce Site

Toby’s Sports, the largest multi-brand sports retailer in the Philippines, today unveiled a national campaign that underlines its aggressive pursuit to promote sports and an active lifestyle. The retail chain also officially launched its e-commerce site, a testament to its commitment to providing the best shopping experience to its customers, further solidifying its place as the sports retailer of choice for Filipinos.


The new campaign, titled “We Got This,” highlights an individual’s journey to achieve success in whatever sport or fitness activity he takes on. This journey is made visual in the campaign’s centerpiece, a video that examines the mental and physical hardships - from an aching, calloused body to a state of frustration and self-doubt - upon which every success story is written. The compelling video, which has already broken through digital channels and can be viewed at https://t.co/6tslkwXypK, provides inspiration to anyone who is planning to take on a similar journey. 

Dorothy Perkins and Burton Menswear London, Now Available at ZALORADorothy Perkins

Dorothy Perkins and Burton Menswear London have partnered with ZALORA to revolutionize the way modern men and women in the Philippines shop, by integrating e-commerce with their brick-and-mortar stores. 


Recognizing the continuous growth and potential of the online retail market and the need to constantly provide its customers with new and exciting options, Robinsons Specialty Stores Inc., which manages Dorothy Perkins and Burton Menswear London in the Philippines, together with ZALORA, aim to provide a multi-channel shopping experience to their Filipino customers by allowing them to access the brands through multiple touch points, further improving the overall customer journey.

Costa Coffee’s Flagship Store is Now Open at Robinsons Galleria

COSTA COFFEE recently opened its flagship store at the heart of Ortigas. Located at Robinsons Galleria, the 135-sqm store is the first to sport the contemporary Atlas interior, the current look and feel of Costa Coffee shops around the world.


Instead of the usual Union Jack pop art interiors, it has a new lighting design, a simpler and more streamlined array of wood and polished materials, and berry hues of purple and green. These rich tones and other stylish aspects will be splashed in its interior—from the tiles to the furniture, to still allude to London’s rich and iconic culture.

GfK: Filipinos spent substantially more on TVs, refrigerators and air-conditioners in 2016

Demand for various big ticket household electronics and appliances surged significantly in the Philippines last year. According to recent findings by GfK, flat screen TVs, refrigerators, air conditioners and washing machines garnered the highest share of Filipinos’ wallets when it comes to spending in this category of household products. 


In January to December of 2016, 12.8 percent more TV sets were snapped up in the Philippines compared to the previous year, translating to a 12.9 percent corresponding growth in dollar value of the market. With this double-digit sales growth, TV continues to be one of the key technical consumer goods tracked by GfK which consumers in the country spend most on, totaling over USD595 million.

May 22, 2017

Go Dual Cam Now - at 0% installments!Home Credit

Huawei teams up with Home Credit for 0% interest promos for the dual cam GR5 2017 and other popular models.


Just as Huawei promised earlier this year, 2017 has definitely become the Year of the Dual Cam, with the smartphone giant ushering in its latest array of dual-camera phones, including the popular Huawei GR5 2017 model. These phones have proven to be a big hit among users, allowing them to achieve the much-desired blurred background or “bokeh” effect in photos, and enjoy other premium features. 

Thanks to Huawei’s exciting partnership with leading consumer finance company Home Credit, budget-savvy smartphone users can have an even easier time getting their hands on some of Huawei’s popular models, through very affordable 0% interest installments. Those interested in the promos can apply for Home Credit financing right inside the store (Home Credit is present in over 2,200 stores around the country), with approval done in minutes. All you need for application? Two valid IDs, and you’re all set to apply!

National Eye Care Awareness Kicks Off This May 2017

The Philippines is celebrating its first ever National Eye Care Awareness Month through Eyes Mo, Care Mo this month of May. This is a pioneer campaign that gives importance to awareness and proper education on eye health, healthy vision, and eye care. 


A series of events and activities happen the whole month to reach out to Filipinos through fun and engaging activities that will educate and inform everyone on the basics of eye care. The kick-off event of Eyes Mo, Care Mo happened in SM City Clark last May 11, 2017 and was joined by thousands. Families, kids, students, professionals and even BPO agents enjoyed the game booths, freebies and goodies, eye care tips and free eye-check-up in the event venues.

May 18, 2017

Kaizen: The 10-Minute Change You Need

In this fast-paced society where everyone seems to be on the run, 10 minutes can be crucial. They can mean some spare time to relax, take a breather, listen to music, nap, call people or catch up with friends. Some even get haircuts from Kaizen.


KAIZEN, a novel concept that originated in Japan and has since grown to other countries particularly in Indonesia, has five pillars that make it unique – it’s QUICK, CLEAN, STYLISH, AFFORDABLE and WATERLESS. Its first branch in the Philippines is located at the 5th floor of SM City Manila.

May 17, 2017

What kind of employee are you? Find out through this cool quiz from Home Credit

The months of March to May are not just associated with summer (although this is hard to ignore considering the high temperatures lately), but also graduation season. And this also means that many new grads are now busy browsing through Jobstreet or LinkedIn looking for job openings - or at the very least, trying to figure out what careers they want to pursue.


But before asking yourselves which employer is best for you, you might want to ask first and foremost a more basic question - what kind of employee are you? This is a very important question to ask and answer, since all too often, employers are looking for specific qualities in applicants that will give them an edge over other job hopefuls.

And what’s more, knowing what kind of employee you are can guide you on which companies or industries to look for in your job search, and increase the chances of you finding your dream job.

May 15, 2017

Take a Selfie for Biodiversity and Sustainable Tourism

In commemoration of the International Day for Biological Diversity (IDB) on May 22, the Biodiversity Management Bureau of the Department of Environment and Natural Resources (DENR-BMB), together with the Deutsche Gesellschaftfür Internationale Zusammenarbeit (GIZ) GmbH will mount “Selfie for Biodiversity and Sustainable Tourism 2017”, a photo competition running from May 3 to May 15.


IDBD is an international event mandated by the United Nations as part of the Convention on Biological Diversity (CBD) of 1993, to create global awareness on biodiversity, its impact on the ecosystem, and why everyone should be involved in its protection.

With theme “Biodiversity and Sustainable Tourism”, the photo contest will revolve around scenes showing efforts to sustain biodiversity and its connection  to sustainable tourism. Photos may highlight efforts in protecting biodiversity, action shots that showcase commitment by tourism groups to protect biodiversity, eco-tours, forest, water and wildlife protection and other topics related to the theme. Subjects must be on Philippine biodiversity and include unique plants and/or animals, whether on land, in fresh water, in the ocean, or special places (wildlife habitats, protected areas, caves, lakes, or rivers).

May 13, 2017

Sweeten Up Mother’s Day with Gigi Gaerlan Custaroons

Honor the best woman in your life with something uniquely delicious on Mother's Day! Nothing say’s “I love you” more than Gigi Gaerlan’s Custaroons®. So sweeten up her day with this dessert that will definitely bring joy and pleasure to her palette.


Custaroon® is a soft, chewy, melt-in-your-mouth combination of custard and macaroons punctuated with just the right amount of sweetness. They are homemade and hand made with love everyday. 

May 11, 2017

#ChuckIIPastelMidsole: Celebrate Summer with Pastel-colored Chucks!

This summer, get ready to indulge to some sweet and lovely colored sneakers as Converse releases it's newest collection - the Chuck Taylor All Star II Pastel Midsole sneakers

Chuck Taylor All Star II Pastel Midsole sneakers feature a premium canvas upper Padded non-slip tongue, Microsuede lining, Lunarlon insole for cushioning and comes in two colors - Porpoise and Vapor Pink. 

May 09, 2017

Vivo to reveal newest addition to the Perfect Selfie V5 line

The angle, the background, the smile, the moment... These are elements to consider when taking post-worthy selfies. But for selfie enthusiasts, the art of taking the perfect selfie is not as simple as it looks. 

Capture perfect selfies with the newest Vivo phone, soon to launch in the market, with details yet to be revealed on its upcoming launch.

Which is why selfie lovers are in a constant search for smartphones equipped with the best camera features, and smartphone manufactures, in turn, churn out ‘selfie phones’ or smartphones with high-resolution front cameras, ideal for taking high-quality selfies. 

May 08, 2017

Make Mom Feel Like A Queen With These Dishes From King Sue

Mom deserves a break from cooking. Gather the whole family to cook up a secret plan called “Mission Mother’s Day”. To make mom feel like a queen, you need the help of  a king. KING SUE suggests these recipes that are fast and easy, and are perfect for moms of all ages.



KING SUE PANCAKES MEDLEY

May 06, 2017

Catch Mccoy de Leon and Anjo Damiles at the Vivo Mall Tours this May 7

Mccoy de Leon, former Pinoy Big Brother Lucky 7 housemate and Hashtag dance group member, and Star Magic model-turned-actor Anjo Damiles will entertain selfie lovers  as part of top five premium global brand Vivo’s first mall tour, to be held on May 7, 5PM, at the SM Megamall and SM Bicutan.


Damiles, who rose to fame after his leading man debut in the soap “Doble Kara” with Julia Montes, will serenade Vivo fans at SM Bicutan in Parañaque, while De Leon will show off his slick dance moves at SM Megamall Event Center - both on May 7, Sunday.

May 04, 2017

#ShoeeSwagNight: Shopee Expands Selection of Men’s Products Due to Growing Male Online Shoppers

While online shopping has traditionally been a female activity, the guys aren’t about to get left behind. More Filipino males are starting to browse online for better deals skipping shopping in traditional brick-and-mortar malls.


Shopee, the leading mobile shopping app in Southeast Asia and Taiwan, has recognized this new shopping behavior of male consumers, who are more meticulous than women when it comes to buying online. 

JC Santos as the ambassador of Shopee

Kushikatsu Daruma Serves Perfection on a Skewer Stick

The way to a man’s heart is truly through his belly. And so what happens when a man falls passionately in love with a restaurant located all the way in Osaka, Japan? He brings this restaurant to Manila.


“Each time I visit Osaka, Kushikatsu Daruma is one of my first stops,” confides tech and food entrepreneur Charles Paw. During one of his many visits, he noticed that a number of restaurant’s guests were Japanese businessmen who would come hungry after a long day’s work. They would take off their ties and hang up their coats in order to unwind and enjoy a hearty meal at the end of the day.

April 28, 2017

KORAGEM, beautiful inside out

It was a delightful afternoon with as Koragem Premium sharing invaluable insights to the collagen craze. Host Janeena Chan welcomed media guests and beauty enthusiasts such as beauty queen Mafae Belasco, wellness advocate Em Sulit, The Parenting Emporium’s Maricel Cua, and lifestyle blogger Keri Zamora, to write down what they are scared to regret and post them on the Koragem photo wall. With wishes such as “living life to the fullest,” “saying no to happiness,” “reaching my fullest potential,”Koragem believes you can prevent these from happening with the help of their collagen supplement. 

April 27, 2017

Celebrate Cocktail Festival 2017 At Tides And Central

Tides and Central introduces its first ever Cocktail Festival 2017, a vibrant celebration of Manila’s emerging cocktail scene, which will run from April 27 to May 6, 2017.


In partnership with Diageo Philippines, the event will be a week-long celebration where Filipinos will get the chance to experience handcrafted cocktails, made by Diageo World Class Bartenders. Cocktail promos will also highlight Diageo’s portfolio of world-class spirits, namely Johnnie Walker Red Label, Captain Morgan Spiced Rum, and Smirnoff Vodka, that the whole barkada can enjoy.

April 26, 2017

Converse Cons ’84 Thunderbolt Ultra Nylon Suede

A retro running sneaker originally designed in 1984 is now re-designed with advanced cushioning; the Converse Cons Thunderbolt '84 is made for comfort. It features a suede and nylon combination upper, forefoot and heel rubber pods for traction and an injected unit sole with a Lunarlon drop-in.  With its retro star and chevron logo, this version of the Converse Cons Thunderbolt is made for those who want easy comfort, every day both for men and women.

Celebrate Every Milestone with Franzia

A memorable milestone has to be accompanied by the perfect celebration. So for the graduation season, Franzia wine is here to inspire a lifetime of achievements where friends and family are happy to gather in support of the newly grad!


When the party is outdoors, opt for the wonderful balance of fruity and refreshing taste of Franzia Chillable Red that’s semi-dry and satisfies the palate. For a more elegant affair or sit down dinner, Franzia California Red’s ripe and juicy blackberry flavor hits the spot and exemplifies elegance in every sip. 

April 25, 2017

7, 641 Islands Without Leaving the City

Craving for a taste of your favorite Filipino dishes but you’re stuck in the Metro? Worry not for this April, several hotels and restaurants are giving you the chance to savor the Flavors of the Philippines with special dishes that are available for this month.


Flavors of the Philippines 2017 is the third year of the month-long gastronomic celebration of Filipino cuisine mounted by the Department of Tourism and the Tourism Promotions Board.

Check out this list to not miss out on this special culinary experience.

April 21, 2017

Easy, Breezy Summer Staycation Tips from King Sue

From family bonding activities to cookfests with friends, KING SUE has some suggestions for a cool summer staycation that’s breezy and stress-free.


Prepare an afternoon potluck party. Dress up your garden and schedule a mouth-watering kind of meet up with friends. King Sue suggests snacks that are easy to prepare. A refreshing Mango Sausage Salsa Wrap is a great start. Since it’s summer, get fresh mangoes from the market and dice them, along with ripe tomatoes and grilled King Sue German Franks or King Sue Hungarian Style Sausage. Arrange everything in toasted tortillas for a sweet and savory Southwestern wrap. You may also stir fry some King Sue Bacon and wrap them around steamed asparagus and you have skewered Bacon Wrapped Asparagus

April 20, 2017

HOOQ celebrates 2nd Year with New Shows and Partnerships

HOOQ – the largest Video on Demand service in South-East Asia - has had a productive and successful two years since its inception, delivering the best of both Asian and Hollywood entertainment to homes across Asia.  HOOQ has subscribers in the millions, all of whom can enjoy over 30,000 hours of quality entertainment, and this will be increased with new partnerships from Paramount Pictures, BBC Worldwide and Endamol Shine.


Further to this, HOOQ today announced a new service that delivers movies fresh from the cinema to your home – Transactional VOD (TVOD).  This allows blockbuster movies to hit the service within three months of their theatrical release.  To top it all off, customers subscribing to the current Subscription VOD (SVOD) service will be able to enjoy one movie from the TVOD library each month as part of their SVOD subscription at no additional cost! 

GfK: APAC major domestic appliances market continues to register positive growth

Rising consumer sophistication in Asia Pacific is contributing to the positive sales trends of the major domestic appliances sector in the region. From February 2016 to January 2017, a total of USD11.13 billion worth of air conditioners, washing machines and refrigerators were sold in 12 key markets in APAC, representing a 5 per cent growth as compared to the same period in 2015. 


Across Asia Pacific’s tracked markets of Singapore, Taiwan, Hong Kong, Thailand, Vietnam, Indonesia, Malaysia, Philippines, Myanmar, Cambodia, Australia and New Zealand; three countries namely Vietnam, Philippines and Taiwan exhibited the highest growth in sales of 18 per cent, 14 per cent and 5 percent respectively across all three key major domestic appliances segments. 

April 19, 2017

Converse Unveils Forever Chuck a Film Celebration of Chuck Taylor

New content debuts diverse collective of people  brought together by Converse who are driving and redefining youth culture.



Rooted in youth culture, Chuck Taylor has been and will continue to be, an ever-lasting symbol - never a trend. Chuck is 100-years old, and still brand new. To bring the street style icon to today’s generation, the “Forever Chuck” campaign launched this past February as the first global initiative to serve the encapsulating spirit of youth. Taking over social media feeds, retail displays and digital commerce with engaging stylized images, the videos all told stories of Chuck’s rich history and bright future as a cultural mainstay. 

Today, Converse officially debuts the most pinnacle piece to the story of Chuck. The “Forever Chuck” content is a film that punctuates the campaign by taking a stand for the community of Chuck fans worldwide. It exudes a youthful energy and spirit for the next era of Chuck by bringing together a collective of bold individuals, all pushing their respective scenes forward. The people chosen share Converse’s brand values and span a range of genres, appeal and notoriety and are collaborators who will focus on communicating compelling stories.

“The Chuck Taylor has been a cultural icon with a rich history and even more incredible future,” said Julien Cahn, Chief Marketing Officer at Converse. “Through the debut of our Forever Chuck film, we will have officially introduced our collective of exciting people, who share our brand values and are driving the spirit of youth culture forward.”

Forever Chuck Cast 
(in order of appearance):  

Vince Staples
Marissa Seraphin
Millie Bobby Brown
Sean Pablo
Jordan Clarkson
Keith Ape
Last Night in Paris
Gucci Gang
Winnie Harlow
Lukas Ionesco
Yara Shahidi
Maisie Williams
Salem Mitchell
Olly Alexander
Rejjie Snow and
Bobby the parrot

For more #ForeverChuck campaign, visit www.converse.com.ph or Converse Philippines social media handles – Facebook: www.facebook.com/ConversePhilippines and Instagram: www.instagram.com/ConversePH.



April 17, 2017

Selfless selfies for Habitat for Humanity: Top Five Global Brand Vivo turns insta-hearts to insta-donations

After the first ever #VivoPerfectSelfieCup, top five premium global smartphone brand Vivo fulfilled its promise: donating all proceeds of the promo (a total of Php101,980) Habitat for Humanity Philippines, a non-profit housing organization tacking poverty by building and renovating homes for families in need.


Vivo brand director Annie Lim and Vivo brand executive Christian Jocson handed over the donation to Francis Hussein Mamasabulod, Habitat for Humanity Philippines partnership manager, and Rowena Kakilala, Habitat for Humanity Philippines individual giving manager last March 22 at the non-profit organization’s headquarters in Makati City. 

Also present in the event were Vivo brand executive Charisma Buan, Vivo digital specialist Nelson Perez, Habitat for Humanity Philippines individual giving officer Tricia Abrigo and Habitat for Humanity Philippines direct marketing officer Mateo Bautista.

Sponge Cola for Easy Pha-Max Wheatgrass

Philippines’ first and leading wheatgrass brand has recently signed one of the most admired Pinoy rock bands Sponge Cola as its newest endorser. The first and only wheatgrass brand that uses leaves to the roots that’s cleansing, alkalizing, and nourishing, it’s also most prized for its abscissic acid, a powerful antioxidant that helps to eliminate free radicals and reduce risk of cancer.


Easy Pha-max Wheatgrass is the most trusted wheatgrass brand that powerfully preserves its proteins, vitamins, minerals, enzymes, and chlorophyll. With Sponge Cola’s well-rounded personality and active lifestyle, Easy Pha-max Wheatgrass health enhancing benefits helps them be at their best while inspiring the wellness-conscious millennial market”, says Wheatgrass CAN International Inc. President Edward Ling

Inspire Creativity Through Summer Art Programs at Global Art

Summer is the best time to involve your kids in a myriad of activities that will make their vacation fun and memorable like art programs that will not only keep them busy but will inspire creativity as well.


Creating art fuels the imagination and takes it a step further. It is also a way of unraveling what hidden talents a child has.

This is what Global Art offers. It is school where toddlers, teenagers and even adults are encouraged to unleash their creative potential through world-class art enrichment programs. 

April 12, 2017

Why NBA Superstar Stephen Curry trusts Vivo V5 Lite for perfect selfies?

National Basketball Association (NBA) Superstar Stephen Curry has been tapped by Vivo, the top five premium global brand, as the official endorser of all its newest smartphones, including the latest addition to the V5 line, the Vivo V5 Lite, equipped with a 16-megapixel front camera.

NBA Superstar Stephen Curry is the official endorser of all Vivo phones, including the V5 Lite

Trusted by no less than the Golden State Warriors point guard and two-time Most Valuable Player (MVP), the V5 Lite has captured the hearts of the selfie-centric local market because of its premium specifications and its reasonable price of Php9,990

The V5 Lite features a face beauty mode 6.0, which naturally enhances the skin tone and a selfie softlight, enabling users to take selfies even in poor lighting conditions.

April 11, 2017

Top five global brand Vivo forges an exciting partnership with Smart Communications

With a vision of providing the optimum smartphone experience for Filipino consumers, Vivo Mobile Tech Inc., top five premium global smartphone brand, inked a partnership with Smart Communications, Inc., the country’s leading wireless services provider, last March 22 at the PLDT Ramon Cojuangco Building in Makati City. 

The branding teams of Smart Communications, Inc. and Vivo Philippines after the signing of their tie-up, which will feature Smart mobile promos.

“As part of our aggressive roll-out of our LTE network across the country, we are excited to work with top smartphone manufacturers like Vivo to bring more LTE-capable devices into the local market,” said Patrick Tang, vice president and head for Smart Postpaid Brand and Device Management.

Smart Communications, Inc. representatives Gerard Milan and Miriam Choa, and Vivo Philippines representatives Hazel Bascon and Annie Lim smile after sealing the deal between the two companies.

“LTE gives the best mobile data experience to our customers, and more LTE devices in the market means that more people will be able to take advantage of and enjoy the powerful LTE network that Smart is putting in place,” he added.

April 10, 2017

Capture every detail of life’s precious moments with Y53 from top five global brand, Vivo

Filipinos are known to treasure life’s milestones and moments, no matter how big or small, through photographs. When purchasing smartphones, they look for one with impressive camera features but are usually faced with a common problem: phones with high-quality cameras come at a hefty price. 

Capture precious moments in photos for less with top five global brand Vivo’s Y53, with an 8-megapixel camera and an ultra-HD mode available at Php 6,990.

Now comes Vivo, the top five premium global brand, and its Y53, which enables Filipino photo enthusiasts to capture every detail of precious moments for less. 

With a price tag of only Php 6,990, Vivo Y53 is equipped with an 8-megapixel rear camera, capable of capturing clear details. The rear camera features an ultra-HD (high definition mode), a feature that enables users to seize several consecutive images, combine these, and render up to 32-megapixel photos. 

April 07, 2017

Chuck Taylor All Star Ii Shield Lycra: Defense Against The Wet

The fit of Lycra, Lunarlon insole, welded micro suede upper and Converse proprietary shield coating keeping you comfortable as you move through the day even in the wet with the new Chuck Taylor All Star II Shield Lycra sneakers! 


This Counter Climate sneaker has also the following features:

  • Water-repellent Shield coated Lycra and
  • Removal of medial eyelets to help keep you dry
  • Reflective pull tab heel counter for easy on and off
  • Padded, gusseted tongue and
  • Lunarlon sock liner for comfort

Blanco Cook System - Designed for the Food Industry

For professional kitchens, having the right equipment is very important because they can make or break a food business. Innovative technology and reliable performance are what seasoned chefs are looking for in order to prepare quality dishes efficiently.


One such product that is acknowledged world-wide for its state-of-the-art features is the Blanco Cook System, distributed locally by Technolux.

April 06, 2017

6 Safe Driving Tips this Holy Week

Holy Week is just around the corner and while many use this time to stay at home and reflect, a good number of Filipinos take the opportunity for a much-needed road trip to spend time with their loved ones away from the hustle and bustle of the city. 


To guarantee a safe and hassle-free drive to Lenten season destinations, Ford is providing some tips before hitting the road:
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