As mankind faces the big issue of climate change, international sneaker brand Converse is taking one step forward as it voices its concern in fighting climate change and readies everyone
In a tropical country like the Philippines, there are only two seasons, the wet and dry. But with the continuous change in Earth's atmosphere, these two seasons are now called El Nino and La Nina, where there's a season of unbearable heat and drought, and the season of super typhoons that brings flooding all over the country.
Converse is taking wet weather head-on this season, combining classic sneaker designs with premium weatherized features, with the debut of the Fall/Holiday 2016 Converse Counter Climate Footwear Collection. This new collections provide the necessary tools to combat the climate shifts while emphasizing essential weather-beating benefits. The innovative sneaker collections feature a bold mix of colors and materials including water repellent canvas, rubber and leather, and waterproof neoprene. Divided into three unique categories: Shield Canvas, Leather and Rubber - these collections are intended to stand up against the unpredictable inclement weather.
Chuck Taylor All Star II Shield Canvas and Rubber
Last September 5, Converse Philippines gather all sneaker heads in the metro to introduce this latest development in the products that give astonishing comfort without sacrificing its signature style and appeal. Together with it's celebrity guests such as Benjamin Alves, Julie Anne San Jose, Bianca Umali, Miguel Tan Felix, Miho Nishida, Paolo Onesa, and Pepe Herrera.
Each sneaker has been treated to help tackle rainy weather while maintaining comfort and style. The Converse Counter Climate Shield Canvas sneakers have been given a DWR (durable water repellent) treatment, standing guard as the first line of defense against the rain.
For the holiday season, both new and time-honored styles endure the harsh elements with the Counter Climate Rubber collection. These rubber sneakers are winter-ready with water resistant material and heat retention.
One of the biggest surprise prepared that night was a jamming session with the country's pride, The Dawn!
The new Fall/Holiday 2016 Converse Counter Climate Footwear Collection and Essentials are now available at Converse stores nationwide. Visit or www.facebook.com/ConversePhilippines for more!