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February 24, 2014

It's an O, Wow! Oishi Day!

On it's 40th year, Oishi, one of the country's leading snack brands is about to start the year with something that would make us scream "O, Wow!" Following the successful launch of Oishi’s Team O in 2012, this year they are leveling it up as they readied themselves to take anyone's challenge up.


Last year was a year of fun and laughs as Team O, composed of  Ramon Bautista, Slater Young and Elmo Magalona, created yet another surprise around the university belt of Luneta. With the idea "Team O: Jeep O", the three guys disguised as regular passengers to surprise everyone who will hop n their jeepney. With a jeep decked out with hidden cameras, Oishi was able to capture the expressions of shock and delight on the passengers faces as they were surprised by Team O.


It was also last year when Oishi  welcomed Oishi's Marty's endorser, the #medyobadboy himself, Daniel Padilla to their family as well as to complete the Team O. Daniel had his very own O, Wow! Surprise at Culiat High School, in Tandang Sora, Quezon City. There were 50 Daniel Padilla clones spread throughout the covered courts of Culiat High School and the students were thrilled with the challenge of identifying him. At the end of the day, the students left happy and overwhelmed with the excitements of the day as the read Daniel Padilla showed up make all girls so "kilig".


And last February 8, the Team O, teamed up again for another day of surprises, fun and laughter as they surprise the members of the Press, and online bloggers to an exciting and fun day through #OishiOWow Fun Day at Sky Lounge in Bonifacio Global City.


Dressed like a true Philippine fiesta, the venue was turned into a barn full of challenges that every team has to pass through. There were about 6 teams that day, and luckily, I was grouped in a team that won Elmo Magalona's challenge - to sing Kaleidoscope by his father, Francis Magallona. All other teams got some prizes too, so technically everyone went home happy.


Aside from the games, everyone was treat to an afternoon of Oishi product bingeing as an Oishi store was placed there filled with all of the products of Oishi. Everyone went crazy as they  gave the go signal to start packing our life-size Oishi bags, and of course, since I love food and I love Oishi products, I didn't let that moment passed without having in my bag my most favorite Oishi products!


This 2014, Team O, whose mission is to surprise people and create O, Wow! Moments, promises to outdo itself as they pay tribute to the 40th year since Oishi Prawn Crackers and Kirei were first introduced in 1974. And with this, Team O is inviting everyone to be part of the team by submitting your own ideas on what should be the big surprise this 2014. 

You can submit your entries online, through Oishi’s Social Media Accounts. The chosen idea will be executed by Team O together with the winning mastermind in capping off the brand’s 40th year.


So, if you have something in your mind now, share it to them, and who knows, your idea deserves that O, Wow! Moment!

Good luck to everyone and thank you again, Oishi!
Happy 40th year anniversary!



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