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November 08, 2012

Samsung welcomes Windows 8 with ATIV family

A family of Smart PCs, Tablets and Smartphones is what Samsung Electronics Philippine Corporations have in mind when Microsoft announces the release of Windows 8. A family of devices called ATIV, Samsung aims all aspiring Windows 8 user an extraordinary exciting life.


ATIV, the reverse order of the word VITA, meaning “Life” in Latin, is Samsung first bullet on Microsoft’s introduction of Windows 8 and Windows Phone 8 operating systems.

A true innovator in the marketplace capable of creating an entire range of devices, Samsung presented last week at their trade launch in Marriott Hotel Manila the SMART PC, ATIV Smart PC Pro, and ATIV S, together with notebooks and all-in one PCs, all running on Windows 8.


Eric Sulit , SEPCO IT Business Unit Director proudly shared to us that Samsung is delighted to introduce a wide portfolio of Windows 8 and Windows Phone 8-powered devices. With Samsung's leadership in design and technology and Microsoft’s leadership in operating systems, together they are able to provide customers with a full range of ATIV devices for cross-category convergence.

Mr. Eric Sulit

Samsung’s ATIV devices are set to share a simple, beautiful yet powerful experience backed up by Windows operating system's sleek, intuitive and compatible impact. Read to provide users with an advanced, productive and creative experience, ATIV devices are also designed for a simple user experience to share your work and ideas as well as enjoy consuming content.

Furthermore, Samsung’s Windows devices are enhanced with Samsung’s own unique services and content such as Samsung Family Story, which provides fun and intuitive content sharing and the Samsung’s ChatON service that complements Microsoft’s popular People Hub to provide a wide range of social communication options across these versatile devices.

Samsung ATIV Smart PC

Samsung ATIV Smart PC Pro

Combing revolutionary design, the power of a notebook PC and the convenience of a tablet PC, the 11.6-inch Samsung ATIV Smart PC and ATIV Smart PC Pro are Samsung’s next set of smart devices. These provide computing power with Windows 8 functionality as well as full Windows 7 compatibility. Each device features a detachable keyboard-docking system that allows users to easily switch between a clamshell notebook PC and a tablet PC form factor. These devices allow for great mobility with maximum productivity.

An advanced 10-finger multi-touch screen provides a technological leap in interactivity, surpassing the traditional two-finger touch features. Its enhanced sensitivity allows users to pinch-to-zoom, rotate images and scroll through pages with ease to enjoy the full capabilities of the latest entertainment applications.

In addition to commonly-provided input methods, the ATIV Smart PC and ATIV Smart PC Pro are equipped with the renowned S Pen, delivering real writing and drawing experiences for maximum productivity, both on the desk and on-the-go. Just like using a pen or pencil, the Wacom digitizer pen is capable of meeting the demands of professional designers with its 1024-level pressure sensitivity. The pre-loaded S Note application accompanies the S Pen to make writing and drawing as simple and intuitive as possible.

While the S Camera fully exploits the performance of the integrated front and rear cameras, the S Player ensures seamless playback of images and videos in any format. This content is presented with Samsung’s SuperBright 11.6-inch Full HD LCD display, producing the most vivid colors and sharpness with 400nit brightness.

Beautifully stylish and ultra-portable, the ATIV Smart PC and ATIV Smart PC Pro are only 9.9mm and 11.9mm thick, respectively; and there are no compromises on performance. The ATIV Smart PC Pro’s powerful Intel® Core™ i5 processor can handle particularly demanding professional use and multimedia consumption; while the ATIV Smart PC’s next generation Intel® Atom™ processor is a solid match for everyday productivity tasks.

Despite their compact and portable form factor, the two devices feature USB 2.0(Smart PC), USB 3.0(Smart PC Pro), mHDMI, miniSD and two extra USB 2.0 ports on the keyboard. To get the experience going, the ATIV Smart PC has a battery life of up to 13.5 hours, whereas its stronger sister device, the ATIV Smart PC Pro, runs up to eight hours.

Samsung ATIV S

Samsung ATIV S is a new smartphone for both work and entertainment featuring Windows Phone 8. ATIV S brings a stunning hairline design and high performance with a range of content-sharing and productivity options. Its impressive 1.5GHz dual-core processor and HSPA+42 connectivity enable great browsing performance and high responsiveness even for the most demanding gaming or work applications. With its pre-installed Xbox games, users can now enjoy high-quality console gaming on on its stunning 4.8” HD Super AMOLED display. The ATIV S also offers an excellent Windows Phone 8 experience through its easy to use MS Office version.

Samsung All-in-One PC

Beyond high performance, the new Samsung AIO PC Series 7 has been crafted to deliver an entirely new AIO PC experience. Driven by a 3rd generation Intel® Core™i7 processor, 8GB RAM, dedicated AMD Radeon HD graphics and a WQHD display with resolution of 2560×1440, the new AIO PC Series 7 embodies innovative sense recognition features such as 10-finger multi-touch screen control and hand gesture commands.  

For an unlimited premium user experience, Samsung AIO PC Series 7 has been equipped with a 10-finger multi-touch screen – a technological leap in interactivity, surpassing traditional two-finger multi-touch by providing full touch control using all ten fingers. Its enhanced sensitivity enables users to enjoy the full capabilities of the latest entertainment applications or perform complicated content editing. Pinch to zoom on content or rotate images, and scroll through pages with complete ease using 10 multi-touch functions.


To further expand user benefits, the new AIO PC has five hand gesture recognition features that conveniently let users control the device with just a flick of the wrist from up to a meter away, perfect for enjoying home entertainment, for example. Swipe right or left to turn the pages of an e-book, or rotate your palm clockwise or counter-clockwise to change the volume while watching a movie. You can simply close your hand to click on an option in a program and stop watching a movie by just waving your hands. These features offer more convenience to consumers. 

Samsung AIO PC Series 7 users can now enjoy Jamie Oliver’s award winning application Jamie Oliver’s Recipes, which is available now on Windows 8 and exclusively pre-installed on Samsung Windows 8 PCs. Enjoy delicious recipes from around the world, developed specifically for the application and displayed in an easy to follow step-by-step format, each with beautiful high-definition photographs. Now supported by a large PC screen, cooking has never been easier.

Indeed, even on the last quarter of 2012, Samsung in unstoppable!
Congratulations, Samsung! I can't wait to have my own Samsung ATIV Smart PC! Haha!



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